This sounds like a really interesting idea.
SoundCloud isn’t done exploring new avenues just because it’s facing tough times. The streaming audio service is partnering with The Fader on a documentary miniseries, SoundCloud Next Wave, that spotlights underground music scenes in six cities ranging from New York to Rio de Janeiro. The first episode (which focuses on LA’s burgeoning goth rap scene) premieres on SoundCloud’s YouTube channel on July 20th at 10AM Eastern, and you’ll get a new episode each month for the rest of 2017. It’s something of a gamble for SoundCloud, but it might be one of the company’s wiser strategies given some of its recent messes.