Art galleries ‘must embrace digital technology’ as the battle against phones is lost

A visitor takes a photograph of Sebastiano's 'Portrait of Michelangelo' at the National Gallery

For some, there is little more maddening than visiting an art gallery only to find hordes of visitors staring intently, not at the paintings but at their mobile phones.

From today, that sight is not to be sniffed at but encouraged, as the government urges museums and galleries to embrace all things digital to cater to the expectations of a new generation.

The Department for Digital, Media, Culture and Sport (DCMS) has issued guidelines to teach UK institutions how to “harness the potential of digital technology” to maintain the interest of visitors who are “no longer simply passive receivers” of art and culture.

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