Sam Hinton’s illustrations of happy characters look on the bright side of life

Prominently on show at this year’s D&AD New Blood festival, on one of the many stands, we spotted the work of Sam Hinton, an illustrator and recent graduate of Falmouth University. “Since my time at school I’ve always taken my passion for drawing seriously,” he says. “Spending years filling sketchbooks I continue to explore the weird and surreal nature of my imagination.”

And weird and wonderful it really is. With a lightness and positivity resonant throughout, Sam uses a bright and colourful palette to create illustrations full of happy characters, going about their daily business. Speaking to Sam about the various pieces we’ve shared with you here, it’s clear Sam’s own character is reflected in his work. For example, for one of his illustrations, he said: “I felt inspired to create a piece that captured the rolling countryside and the warm sunset glow I often experienced whilst studying at Falmouth University. The true beauty that’s on our doorstep.”

Continue @ Creative Boom (blog)