Carlton is to publish its most expensively originated book on Super Thursday (4th October), an augmented reality (AR) novel for children. The Ghostkeeper’s Journal Field Guide, written and produced by Carlton’s digital director Japhet Asher (pictured), is an immersive adventure for readers aged 10 and up, priced at £14.99.
The book builds on Carlton’s AR range, with the publisher having sold more than four million copies of such titles around the world, including Jurassic World, Bugs and Alien, through retail or coedition partners. It also represents a change for the mainly non-fiction publisher—Asher said the title was the “first ever augmented reality powered novel”.
Continue @ The Bookseller-Jul 30, 2018