Millennials love to travel. In fact, one of the reasons that freelancing is so popular with this generation is that it leaves them freer to control their schedules and work from remote locations. The bad news is that millennials, who rely heavily on social media to inspire their travels and influence their choice in destinations, could be in for some disappointment. According to a fresh study by Allianz Global Assistance, 36% of millennial travelers post misleading pictures of their vacation to make things appear to be better than they really are.
Many of these deceptive posting tactics are pretty well-known. Travelers will carefully curate only the best pictures to be seen on social media platforms such as Instagram. They’ll use filters and other technology to make themselves look fitter, younger, tanner, and more energetic. They’ll crop photos to ensure only the best looking people are in the final product. Using camera angles and perspective to make it look like they have special access to VIP areas and experiences is also a common technique.
Of course, not all deception is visual. Travelers also paint a less than honest picture through blog posts, social media updates, and other content.
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